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Live TV News

by Alex Anpilogov & Laurie Ainley

 

 

Comment from Alex:

“Laurie Ainley and I have been experimenting with pulling some external data into a filter. Here’s one demo – a live TV news feed, which we decided to ship – you can try it below. The aggregator API provides 4 channels with the ability to add more as needed. Each channel contains latest stories with thumbnails and channel-specific data like colours and channel names. The front camera is the ‘interview mode’ and the back camera is ‘studio mode’ with segmentation.

Worth noting that when using external video as a texture, there is a delay between the texture’s state being reported as downloaded and it actually rendering on the screen. We’re checking the state when switching channels and only hiding the “searching for channel” TV noise when all assets are loaded, but that doesn’t seem to be a reliable method with external video. Occasionally the filter doesn’t load at all when selected – this is possibly linked to the fact that it has many capabilities enabled. The user needs to reload the filter a few times to get it working. Also segmentation kills the fps but we left it on anyway for the studio mode.”

 

 

 

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Live TV News

by Alex Anpilogov & Laurie Ainley

 

 

Comment from Alex:

“Laurie Ainley and I have been experimenting with pulling some external data into a filter. Here’s one demo – a live TV news feed, which we decided to ship – you can try it below. The aggregator API provides 4 channels with the ability to add more as needed. Each channel contains latest stories with thumbnails and channel-specific data like colours and channel names. The front camera is the ‘interview mode’ and the back camera is ‘studio mode’ with segmentation.

Worth noting that when using external video as a texture, there is a delay between the texture’s state being reported as downloaded and it actually rendering on the screen. We’re checking the state when switching channels and only hiding the “searching for channel” TV noise when all assets are loaded, but that doesn’t seem to be a reliable method with external video. Occasionally the filter doesn’t load at all when selected – this is possibly linked to the fact that it has many capabilities enabled. The user needs to reload the filter a few times to get it working. Also segmentation kills the fps but we left it on anyway for the studio mode.”

 

 

 

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Happy Phirr Bhag Jayegi

by Eros Now

 

 

Try the #ChinChinFilter created for the premiere of Happy Phirr Bhag Jayegi movie! Speak like Daman Singh Bagga, Dancing like Happy & more!

 

 

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Happy Phirr Bhag Jayegi

https://lenslist.co/wp-content/uploads/2018/08/eros-now.mp4

by Eros Now

 

 

Try the #ChinChinFilter created for the premiere of Happy Phirr Bhag Jayegi movie! Speak like Daman Singh Bagga, Dancing like Happy & more!

 

 

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Stranger Things 2

by The Mill, Netflix

The Mill continued their Facebook AR collaboration by teaming up with Netflix for the recent release of Stranger Things 2. With these new filters fans are able to transform into The Demogorgon and journey into the Upside Down.

 

Read More: The Mill. Stranger Things: Facebook AR Effects

 

 

 

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Stranger Things 2

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/strangerthings.mp4

by The Mill, Netflix

The Mill continued their Facebook AR collaboration by teaming up with Netflix for the recent release of Stranger Things 2. With these new filters fans are able to transform into The Demogorgon and journey into the Upside Down.

 

Read More: The Mill. Stranger Things: Facebook AR Effects

 

 

 

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Stranger Things 2

by Netflix & Snapchat / Haus

Netflix partnered with Snapchat to create one the most immersive and technically complex Lenses ever built in Lens Studio for the release of season 2 of Stranger Things. Find out how your brand can work with Snapchat to build a “first of its kind” experience.

 

source: lensstudio.snapchat.com

 

Read More: Haus. Take a trip to the upside down

 

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Stranger Things 2

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/ST-Portal-Walk-Through-compressed.mp4

by Netflix & Snapchat / Haus

Netflix partnered with Snapchat to create one the most immersive and technically complex Lenses ever built in Lens Studio for the release of season 2 of Stranger Things. Find out how your brand can work with Snapchat to build a “first of its kind” experience.

 

source: lensstudio.snapchat.com

 

Read More: Haus. Take a trip to the upside down

 

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Ich bin ein star

by RTL Plus

 

“Ich bin ein Star…” is the German-version of the British reality television show I’m a Celebrity…Get Me Out of Here!. Step into the shoes of celebrity contestants and don’t be surprised – when you open your mouth you will spit with spiders!

 

 

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Ich bin ein star

https://lenslist.co/wp-content/uploads/2018/02/ich-bin-ein-star.mp4

by RTL Plus

 

“Ich bin ein Star…” is the German-version of the British reality television show I’m a Celebrity…Get Me Out of Here!. Step into the shoes of celebrity contestants and don’t be surprised – when you open your mouth you will spit with spiders!

 

 

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Nickelodeon Kids’ Choice Awards

by Nickelodeon & Snapchat

 

To build buzz, awareness and viewership for the 2017 Nickelodeon Kids’ Choice Awards, we partnered with SnapChat on a nationwide sponsored Lens to promote the event. Working with the team at Snapchat, we ideated and developed the lens that would run day-of-show, and an accompanying suite of custom ads for the platform that could build excitement in the lead-up week.

 

Read More: Shorty Awards. Kids’ Choice Awards 2017: “Slime your Selfie” Snapchat Lens

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Nickelodeon Kids’ Choice Awards

by Nickelodeon & Snapchat

 

To build buzz, awareness and viewership for the 2017 Nickelodeon Kids’ Choice Awards, we partnered with SnapChat on a nationwide sponsored Lens to promote the event. Working with the team at Snapchat, we ideated and developed the lens that would run day-of-show, and an accompanying suite of custom ads for the platform that could build excitement in the lead-up week.

 

Read More: Shorty Awards. Kids’ Choice Awards 2017: “Slime your Selfie” Snapchat Lens

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Doctor Who

by The Mill / BBC Worldwide

BBC Worldwide has announced a feature that you can use with your Facebook Camera Effects Platform that will allow you the thrill (well the visual thrill) of regenerating with your Doctor with the help of Augmented Reality. Created by the VFX studio, The Mill, and with the help of Facebook app’s camera feature you too can change into a new you, just as the Twelfth Doctor Peter Capaldi into Thirteenth Doctor Jodie Whittaker will in Doctor Who: Twice Upon a Time.

Read More: Mashable. This might be the best thing Doctor Who has ever done on social media

 

 

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Doctor Who

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0630.mp4

by The Mill / BBC Worldwide

BBC Worldwide has announced a feature that you can use with your Facebook Camera Effects Platform that will allow you the thrill (well the visual thrill) of regenerating with your Doctor with the help of Augmented Reality. Created by the VFX studio, The Mill, and with the help of Facebook app’s camera feature you too can change into a new you, just as the Twelfth Doctor Peter Capaldi into Thirteenth Doctor Jodie Whittaker will in Doctor Who: Twice Upon a Time.

Read More: Mashable. This might be the best thing Doctor Who has ever done on social media

 

 

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Empire

by Fox

 

Fox ran a Sponsored Lens campaign promoting the second half of Season 2 of its drama Empire. The filter overlaid a graphic of a pair of headphones and sunglasses over Snapchat users’ faces with a microphone that they could pretend to sing into.

 

Read More: Adweek. Fox’s Sponsored Snapchat Lens Boosted Brand Awareness for Empire by 16 Points

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Empire

https://lenslist.co/wp-content/uploads/2018/09/chTYC8B6sP1yqBou.mp4

by Fox

 

Fox ran a Sponsored Lens campaign promoting the second half of Season 2 of its drama Empire. The filter overlaid a graphic of a pair of headphones and sunglasses over Snapchat users’ faces with a microphone that they could pretend to sing into.

 

Read More: Adweek. Fox’s Sponsored Snapchat Lens Boosted Brand Awareness for Empire by 16 Points

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America’s Next Top Model

by Glow / VH1

 

Leading up to the new season premiere, GLOW worked with VH1 consumer marketing and Snapchat to create an innovative first-to-market Snapchat Lens that gave fans the opportunity to turn their user experience into a custom photo shoot, complete with a stylized contact sheet of images at the end of the process.

 

Read More: Shorty Awards. America’s Next Top Model

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America’s Next Top Model

https://lenslist.co/wp-content/uploads/2018/05/media33.mp4

by Glow / VH1

 

Leading up to the new season premiere, GLOW worked with VH1 consumer marketing and Snapchat to create an innovative first-to-market Snapchat Lens that gave fans the opportunity to turn their user experience into a custom photo shoot, complete with a stylized contact sheet of images at the end of the process.

 

Read More: Shorty Awards. America’s Next Top Model

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The Daily Show

The Snapchat lens allowed users to “vote” for their preferred presidential candidate by smiling “if you’re with her,” or raising their eyebrows “to make America great again.” The result? With a swoosh of the American flag, the Snapchat lens transformed the user into either a pantsuit-toting donkey or an elephant with an orange comb-over.

 

Read More: Shorty Awards. The Daily Show with Trevor Noah Election Snapchat Lens

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The Daily Show

The Snapchat lens allowed users to “vote” for their preferred presidential candidate by smiling “if you’re with her,” or raising their eyebrows “to make America great again.” The result? With a swoosh of the American flag, the Snapchat lens transformed the user into either a pantsuit-toting donkey or an elephant with an orange comb-over.

 

Read More: Shorty Awards. The Daily Show with Trevor Noah Election Snapchat Lens

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Hairspray Live

by NBC

 

On the day of the musical’s airing, Snapchat launched a Hairspray-themed National Lens, which applied “You Can’t Stop the Beat!” hairspray and makeup to Snapchatters’ selfies. By the end of the day, NBC’s Hairspray Live!Lens had reached over 26 million views with its highly memorable and enjoyable execution.

 

Read More: Snapchat. Hairspray Live! increased viewership with Snapchat

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Hairspray Live

https://lenslist.co/wp-content/uploads/2018/02/hairspray_lens.mp4

by NBC

 

On the day of the musical’s airing, Snapchat launched a Hairspray-themed National Lens, which applied “You Can’t Stop the Beat!” hairspray and makeup to Snapchatters’ selfies. By the end of the day, NBC’s Hairspray Live!Lens had reached over 26 million views with its highly memorable and enjoyable execution.

 

Read More: Snapchat. Hairspray Live! increased viewership with Snapchat

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Broad City

by Comedy Central

 

There is a great synergy between TV Series and AR technology. Scenario used in this case by Broad City allowed users to use the colorful filter and share it with their friends, while the air time of the show at the same time.

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Broad City

by Comedy Central

 

There is a great synergy between TV Series and AR technology. Scenario used in this case by Broad City allowed users to use the colorful filter and share it with their friends, while the air time of the show at the same time.

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Boomerang Toons

by Cartoon Network

 

Thanks to Cartoon Network and AR mask they created you can solve all mysteries in the world as a Scooby Doo! But what should be far more important for you and Scooby can trigger additional effect by opening your mouth and enjoy some delicious ice-cream! Scooby dooby dooo!

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Boomerang Toons

by Cartoon Network

 

Thanks to Cartoon Network and AR mask they created you can solve all mysteries in the world as a Scooby Doo! But what should be far more important for you and Scooby can trigger additional effect by opening your mouth and enjoy some delicious ice-cream! Scooby dooby dooo!

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Britain’s Got Talent

by ITV

 

Step in the shoes of Britain’s Got Talent contestant and open your mouth to press the golden button. Yup, the confetti is all in your honor. Everyone has got a talent, right?

 

 

 

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Britain’s Got Talent

https://lenslist.co/wp-content/uploads/2018/09/jLCL9_kkkdFFAsh6.mp4

by ITV

 

Step in the shoes of Britain’s Got Talent contestant and open your mouth to press the golden button. Yup, the confetti is all in your honor. Everyone has got a talent, right?

 

 

 

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The Defenders

by Netflix / Ignition

 

Ignition partnered with Netflix/Marvel to launch The Defenders series. For their first to market camera effect, they partnered with Snapchat to produce a Stop motion effect with light leaks that echoed the global creative campaign style.

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The Defenders

by Netflix / Ignition

 

Ignition partnered with Netflix/Marvel to launch The Defenders series. For their first to market camera effect, they partnered with Snapchat to produce a Stop motion effect with light leaks that echoed the global creative campaign style.

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EX ON THE BEACH

by MTV

 

To celebrate the MTV reality show coming back to our screens, we’ve created an official Snapchat lens and the cast have been playing around with it all morning. FYI, the lens puts you in a sunny beach setting (looking lush, obvs), then you open your mouth and the screen goes black-and-white!

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EX ON THE BEACH

https://lenslist.co/wp-content/uploads/2018/09/x0QoainR_qRlhyjy.mp4

by MTV

 

To celebrate the MTV reality show coming back to our screens, we’ve created an official Snapchat lens and the cast have been playing around with it all morning. FYI, the lens puts you in a sunny beach setting (looking lush, obvs), then you open your mouth and the screen goes black-and-white!

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Annabelle 2

by Warner Bros. Picture

 

Unlock the door the evil with our Annabelle: Creation Snapchat lens! 💀

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Annabelle 2

by Warner Bros. Picture

 

Unlock the door the evil with our Annabelle: Creation Snapchat lens! 💀

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Star Wars Rogue One

by Star Wars

 

Join the Rebelia by using Star Wars: Rogue One camera effect! There is no better way to experience the saga than to teleport yourself into the universum itself. Watch out, I see Stormtroopers ahead of you!

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Star Wars Rogue One

https://lenslist.co/wp-content/uploads/2018/09/5deznfjwm2bIPVtc.mp4

by Star Wars

 

Join the Rebelia by using Star Wars: Rogue One camera effect! There is no better way to experience the saga than to teleport yourself into the universum itself. Watch out, I see Stormtroopers ahead of you!

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YoungerTV

by YoungerTV

AR offers great opportunities when it comes to TV Series and Movies. Creators of Younger took advantage of that fact and released their own custom-made effect. Send a kiss to your front camera and enjoy the drink in your awesome sunglasses!

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YoungerTV

by YoungerTV

AR offers great opportunities when it comes to TV Series and Movies. Creators of Younger took advantage of that fact and released their own custom-made effect. Send a kiss to your front camera and enjoy the drink in your awesome sunglasses!

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Snooki

by Jersey Shore

 

Happy Jerzday! Are you ready to get Snooki-fied? Use this Snapchat lens and find out if big sunglasses and even bigger hair suits you!

 

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Snooki

by Jersey Shore

 

Happy Jerzday! Are you ready to get Snooki-fied? Use this Snapchat lens and find out if big sunglasses and even bigger hair suits you!

 

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Fear The Walking Dead

by AMC

 

This lens is one of the more complicated snapchat lenses that has been created so far. The lens starts by putting you in a scene in Tijuana. In the bottom left hand corner you will find the logo for the show fear the walking dead along with the amc logo. The lens also has text that reads tonight at 9. Once activated a number of zombie arms will cover you and Turn you into a zombie.

 

Read more: On The Line Social Media. Fear The Walking Dead Zombie Snapchat Lens

 

 

 

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Fear The Walking Dead

https://lenslist.co/wp-content/uploads/2018/09/vX9zHQsnjxbP5HlY.mp4

by AMC

 

This lens is one of the more complicated snapchat lenses that has been created so far. The lens starts by putting you in a scene in Tijuana. In the bottom left hand corner you will find the logo for the show fear the walking dead along with the amc logo. The lens also has text that reads tonight at 9. Once activated a number of zombie arms will cover you and Turn you into a zombie.

 

Read more: On The Line Social Media. Fear The Walking Dead Zombie Snapchat Lens

 

 

 

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The Voice of Germany

by The Voice of Germany

 

This is the Voice… of yourself! Put on the rockstar glasses and grab the mic to see how would it feel to be on that famous red stage. You can even see the reflection of the four chairs!

 

 

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The Voice of Germany

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0347.mp4

by The Voice of Germany

 

This is the Voice… of yourself! Put on the rockstar glasses and grab the mic to see how would it feel to be on that famous red stage. You can even see the reflection of the four chairs!

 

 

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MÁSCARA LA CASA DE PAPEL

by Netflix

 

Now that you’ve found out that Money Heist (La Casa de Papel in Spanish) is getting its third season, we’ve got another great news for you: it’s also just got a Facebook camera effect!

 

Discover

MÁSCARA LA CASA DE PAPEL

https://lenslist.co/wp-content/uploads/2018/04/casa-de-papel.mp4

by Netflix

 

Now that you’ve found out that Money Heist (La Casa de Papel in Spanish) is getting its third season, we’ve got another great news for you: it’s also just got a Facebook camera effect!

 

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MTV: Moon Person

by MTV

“The effect places users’ heads into a space helmet, while a clock at the top of the screen counts down to Sunday’s show, as a Moon Person trophy floats by. The Camera Effects Platform is Facebook’s answer to augmented reality and the social network is working closely with a handful of agencies and brands to create the first crop of AR ads.”

 

Read More:

Adweek. MTV Is Using Snapchat, Holograms and Augmented Reality to Drive Tune-Ins for the VMA

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MTV: Moon Person

https://lenslist.co/wp-content/uploads/2018/09/36783985_1702916163078959_4208319039076322246_n.mp4

by MTV

“The effect places users’ heads into a space helmet, while a clock at the top of the screen counts down to Sunday’s show, as a Moon Person trophy floats by. The Camera Effects Platform is Facebook’s answer to augmented reality and the social network is working closely with a handful of agencies and brands to create the first crop of AR ads.”

 

Read More:

Adweek. MTV Is Using Snapchat, Holograms and Augmented Reality to Drive Tune-Ins for the VMA

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The Good Doctor

by ABC

“ABC is using Facebook’s Camera Effects to help promote new fall series The Good Doctor and its TGIT Thursday-night lineup of Grey’s Anatomy, Scandal and How to Get Away With Murder.

For The Good Doctor, users can map three systems in their bodies and see them the way lead character Shaun Murphy does. Murphy is a surgeon with autism.”

Read More:

Adweek: How ABC Tapped Facebook’s Camera Effects to Back The Good Doctor, TGIT

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The Good Doctor

by ABC

“ABC is using Facebook’s Camera Effects to help promote new fall series The Good Doctor and its TGIT Thursday-night lineup of Grey’s Anatomy, Scandal and How to Get Away With Murder.

For The Good Doctor, users can map three systems in their bodies and see them the way lead character Shaun Murphy does. Murphy is a surgeon with autism.”

Read More:

Adweek: How ABC Tapped Facebook’s Camera Effects to Back The Good Doctor, TGIT

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Breaking Bad

by AMC

 

Don’t get too exited about Breaking Bad coming back to your TV screen – sadly, it isn’t. You can refresh your memory of Walter White in this Snapchat filter, where you’ll get the famous Heisenberg moustache, hat and glasses.

 

Read more: Business 2 Community. Breaking Bad Returning With Bryan Cranston And Aaron Paul For Season 6 Is Fake News

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Breaking Bad

by AMC

 

Don’t get too exited about Breaking Bad coming back to your TV screen – sadly, it isn’t. You can refresh your memory of Walter White in this Snapchat filter, where you’ll get the famous Heisenberg moustache, hat and glasses.

 

Read more: Business 2 Community. Breaking Bad Returning With Bryan Cranston And Aaron Paul For Season 6 Is Fake News

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Teletubbies

by Teletubbies

 

Remember this kids’ TV show from the 1990s? You can now bring back your childhood memories using this Snapchat lens!

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Teletubbies

by Teletubbies

 

Remember this kids’ TV show from the 1990s? You can now bring back your childhood memories using this Snapchat lens!

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The Voice: Tonight

by NBC Universal UNC

 

If you’re as pumped as we are for The Voice returning to the TV screens tonight, express it with this Snapchat lens!

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The Voice: Tonight

by NBC Universal UNC

 

If you’re as pumped as we are for The Voice returning to the TV screens tonight, express it with this Snapchat lens!