by Borderlands

“Have you always dreamed of taking on the role of one of the crazy Psychos that populate the Pandora saga of the Borderlands saga? Probably not, considering that they are usually cannon fodder for the Crypt Hunters.

Gearbox Software and 2K Games have launched the Bandit Mask, a new graphic filter for Facebook and Snapchat mobile applications”

Read more: Borderlands 3: Turn into a Psycho with Bandit Mask on Facebook and Snapchat

by Red Bull

This Snapchat Lens is used to enhance the bus stations in Chicago. Upon opening the lens and pointing your camera at specially prepared bus stops the magic happens! Enjoy.

by Slipknot

The band beckons metalheads to “Wear the Mask,” with virtual versions of the nine creepy masks worn by Slipknot members on stage, all available in the AR experience. In addition, the camera effect blares the band’s single, “Unsainted,” in the background.

Source: Slipknot & Guns N’ Roses AR Masks on Facebook’s AR Camera Let Fans Virtually Wear the Music Experience

by Guns N’ Roses

Guns N’ Roses used AR to promote remastered and expanded edition of Appetite for Destruction album. They allowed fans to “GnFnR” themselves to become Axl Rose and Duff McKagan. What is more, the activation was connected to the contest where participants were able to win Locked N’ Loaded box set. All they had to do is make a video or take a selfie, add a music sticker and share it in the comments.

Read more: Slipknot & Guns N’ Roses AR Masks on Facebook’s AR Camera Let Fans Virtually Wear the Music Experience

by Aladdin The Musical

There are not a lot of Portals created on Spark AR and we are always happy to see one. Tap on the screen to place the cave of wonders on the ground and follow the instructions to take a selfie with Genie!

by NCT 127

NCT 127 is the second sub-unit and Seoul-based unit of the South Korean boy group NCT. For the premiere of their fourth EP, We Are Superhuman they created a special Snapchat Lens to celebrate this achievement. Check it out!

by Seattle Sounders FC

Bring on the Timber with this Snapchat Lens created for MLS club Seattle Sounders FC.

by Discovery Channel

Shark Week is one of the most extreme holiday’s premieres on the Discovery Channel. It teaches, provides fun and fascinates audience from all around the world. To promote the show special Snapchat Lens was created that allowed all participants to jump straight into an underwater adventure.

by Stella Artois

Check out this hand-tracking Snapchat lens that follows your hand with a refreshing beverage accompanied by the brands’ slogan.

by X-Men Movies

X-Men fans! Check out the new lens on Snapchat to unleash your inner Dark Phoenix.

by Fox Sports

You can celebrate every @USWNT goal with @mPinoe using the FOX Sports lens on @Snapchat 🙌

by Nike

To celebrate the USWNT’s World Cup victory and @mPinoe’s performance during the tournament, @Nike has created an AR “trophy statue” experience on Snapchat.

by Bose

beside creating awsome sound electronicts Bose is also famous for its wearables. In order to promote new glasses virtual try-on on Snapchat was created. Check out the video and enjoy!

by Kym Fiala

Check out our fantasy football effect for Carling Black Label! Share your starting 11! ⚽️

by CyreneQ

This Lens was made for The Lego Movie 2 DVD. It contains both front and rear camera versions that allow users to play it in an entertating way. Lego lovers were able to find the code to unlock the effect in Walmart stores.

by McDonald’s

Celebrate pride month with this Snapchat Lenst created for McDonald’s!

Read more: Snapchat Is Turning the Golden Arches Into the Rainbow Arches in Canada

by Tinder

This Lens created for Pride Month is an example of Snapchat’s “Landmarkers”— augmented reality effects tied to specific, well-known landmarks, like the Flatiron Building or the Eiffel Tower.

by Sony & Snapchat

If you’re near Buckingham Palace or Eiffel Tower, just open Snapchat Camera and meet Spider-Man travelling through Europe!

Read more

Video source: @themarkcarroll

by Adrian Posteuca/ ConceptFactory

Check out this Facebook Camera Effect, which is part of the contest organized to promote BeoSound 2!

by David Guetta

Check out this Snapchat Lens created for premiere of “Stay” and get ready to dance!

by BILLIE EILISH

Effect gives users’ skin a plastic glean and also fully blacks out their eyes, while a strobe-light flashes in the background. This is a look that Eilish has sported in several music videos.

Read more: Instagram Launches Moody Camera Effects For Coachella, Billie Eilish

by Mercedes-Benz

“Mercedes-Benz has launched a global campaign to inspire people to #PlayByYourRules for the launch of the fun, sporty CLA Coupé. Created by antoni_garage in Berlin, the campaign includes a full-length online film, a print campaign, website, and the first branded Instagram AR filter from an automotive brand. Mercedes Benz is one of the few brands to participate in Instagram’s closed current beta programme.”

Read more: Mercedes-Benz Wants You to ‘Play by Your Rules’ in Cinematic Campaign