by Dave G.

As Halloween is getting closer and the nights are getting colder, scare others with your frightening skull and red eyes while warming yourself with an inner fire!

by MTV

Happy JERZDAY! Here’s your chance to walk into the OG shore house. Click the snapcode below to unlock an exclusive Snapchat lens.

by Motown Records

Check out this Shoppable Lens created to promote Quavo’s upcoming album.

by Anne-Marie

Snapchat Lens created by CyreneQ in collaboration with Warner Music. This lens promotes song 2002 by Anne-Marie. Try it out and go wild!

by SVRF

Use this Snapachat Lens created for Cheat Codes, go through the portal and start the party!

by GameStop

Become an undead in this Call of Duty: Black Ops Zombies Snapchat Lens!

by Verizon

Now that the iPhone XS is officially available for pre-order, Verizon and Apple are giving Snapchat users the opportunity to win the device through an augmented reality scavenger hunt rather than forking over $1,000 for one.

During September 2018, Snapchat users were able to collect virtual music snippets, which manifest as pulsing AR visuals via Lenses. After collecting at least three loops and one super look, participants will be able to mix them together to create a full track. Players could then submit their tracks for a chance to win an iPhone XS.

Source: Verizon Is Giving Away the iPhone XS via Snapchat AR Scavenger Hunt

by Roman Jaquez

Become a violinist and give a concert with the moves of your eyebrows!

by McCafe

McCafe used a Lens to drive user engagement and awareness to promote their Cold Brew Frappé and bring their message of Colder Than Cold Brew to life. The Lens featured many cool moments during the hot summer months to increase play time with users.

Source: Creative Spotlight McCafe

by Miller Lite

Miller Lite used the power of augmented reality to celebrate Independence day on Snapchat by turning Snapchatters into a 4th of July mascot.

Source: Creative Spotlight: Miller Lite

by Coors Light

Coors Light used augmented reality to kick off Memorial Day Weekend and give Snapchatters a unique way of inviting their friends to “grab a beer.”

Source: Creative Spotlight: Coors Light

by Bud Light

Bud Light leveraged Snapchat and the NFL on Snap to connect with their audience with new, engaging, and innovative formats throughout the season.
Over the course of the 2017-2018 NFL Season, Bud Light partnered with Snapchat to reimagine and evolve its NFL Sponsorship and role as “The Official Beer of the NFL.”

Read more: Bud Light – creative spotlight

by E!

Nearly 30M Snapchatters posed with the Kardashians to spread buzz about their 10th anniversary season using this Snapchat Lens!

Source: Creative Spotlight: E!

by objectspace – Snaplenses

Use this Snapchat Lens to become Pradator! Make sure to check front and rear camera to get full experience.

by Olay & Amazon

Olay used augmented reality to allow users to trial their different products. To close the purchase loop users could swipe up on the Lens to purchase the product directly from Amazon.

Source: Creative Spotlight: Olay + Amazon

by PS4 & Marvel

Spider-Man and Snapchat fans alike, Snap has added a new Spider-Man themed lens in celebration of the upcoming Marvel’s Spider-Man game. The new Snapchat lens sees the web-slinging hero swing into the screen and take a picture with the user.

Read more: Snap has added a new Spider-Man themed lens to its Snapchat app

by Intel & Smithsonian American Art Museum & Sansar

Burning Man 2018 is underway, but Intel and the Smithsonian American Art Museum are giving those not in attendance the ability to view the art from the event through Snapchat.

Snapchat users can step through a Portal Lens and preview the VR experience created by Intel and VR company Sansar to experience “No Spectators: The Art of Burning Man” remotely.

Read more: Intel Opens AR Portal to Smithsonian’s Burning Man Exhibit via Snapchat

by Ariana Grande & Snapchat

If you’re an Arianator, you’ll probably like Snapchat’s newest selfie Lens a lot more than the recent ones the app launched, including those Lenses that react to sound and your voice. The company has teamed up with Ariana Grande to give you a way to try on new merchandise tied to her newly released album Sweetener, which you can also buy straight from within the app. Starting today, you’ll be able to try on a Sweetener-branded tied-dyed face mask via a Lens.

Read more: Ariana Grande’s Snapchat lens lets fans try on album merch

by Nicki Minaj

With the track “Chun Li” playing in the background, users can now step through a triangular portal into a 360-degree recreation of the album’s cover art, complete with a track listing etched into a pyramid. There’s also an AR experience for the front-facing camera that adorns the user’s face with Egyptian-themed jewels and makeup.

Read more: Snapchat Strikes Familiar Chord with Shoppable AR Lens for Nicki Minaj’s New Album

by SVRF Inc

As the co-founder of SVRF Brand Chow wrote, “This AR portal takes Rick and Morty to a whole new level and dimension”.

by DCHQ

Bring the Aquaman action figure to life! Download the Snapcode for an underwater adventure
#Aquaman

by Warner Bros. Pictures / Roadshow / OMD

To promote the upcoming release of Warner Bros. Pictures’ latest film, ‘The Meg’, Roadshow Films and OMD have partnered with Snapchat to create an Australian first underwater world lens.

Using Snapchat’s Sky Segmentation technology, the lens turns the user’s actual environment into an underwater experience, with a terrifying 75-foot-long shark known as the Megalodon – swimming straight for the screen.

Read more: Roadshow, OMD and Snapchat partner up to launch market first augmented reality lens