Discover

Sainsbury

by Sainsbury

 

Users can transform their heads into a giant sprout via the interactive AR overlay. The musical lens also plays the original festive composition featured in the grocers TV ad, encouraging Snapchatters to belt out the tune.

 

Read More: The Drum. Sainsbury’s extends ‘Every Bit of Christmas’ campaign with singalong Snapchat Sprout lens

Discover

Sainsbury

by Sainsbury

 

Users can transform their heads into a giant sprout via the interactive AR overlay. The musical lens also plays the original festive composition featured in the grocers TV ad, encouraging Snapchatters to belt out the tune.

 

Read More: The Drum. Sainsbury’s extends ‘Every Bit of Christmas’ campaign with singalong Snapchat Sprout lens