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TGI FRIDAYS

by Insta3D AR

 

Keep calm & rock on! Friday is closer than it feels! Feel like a star while grubbin’ on some baby back ribs, after all, it’s not about the destination it’s all about the journey 🤩 @Insta3DAR

 

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TGI FRIDAYS

https://lenslist.co/wp-content/uploads/2019/03/ezgif-1-c7a652f45193.mp4

by Insta3D AR

 

Keep calm & rock on! Friday is closer than it feels! Feel like a star while grubbin’ on some baby back ribs, after all, it’s not about the destination it’s all about the journey 🤩 @Insta3DAR

 

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McDonalds

by Lens That

 

 

Turning 50 can be tough for a burger. But not for the legendary Big Mac! We designed an AR effect that let McDonald’s celebrate their burger’s anniversary with fans and friends using dedicated Facebook Camera Effect and many more fun-boosters using a Messenger Chatbot!

 

Read more: McDonalds Case Study

 

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McDonalds

https://lenslist.co/wp-content/uploads/2019/04/mc_video.mp4

by Lens That

 

 

Turning 50 can be tough for a burger. But not for the legendary Big Mac! We designed an AR effect that let McDonald’s celebrate their burger’s anniversary with fans and friends using dedicated Facebook Camera Effect and many more fun-boosters using a Messenger Chatbot!

 

Read more: McDonalds Case Study

 

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Starbucks Christmas

by Starbucks

 

Snapchat filters make everything more fun, even cups! Starbucks just unveiled their 2016 Christmas cups, and now you can celebrate with a choir of you!

 

Read more: STARBUCKS CELEBRATE CHRISTMAS CUPS WITH CRAZY SNAPCHAT FILTER

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Starbucks Christmas

https://lenslist.co/wp-content/uploads/2018/05/media29.mp4

by Starbucks

 

Snapchat filters make everything more fun, even cups! Starbucks just unveiled their 2016 Christmas cups, and now you can celebrate with a choir of you!

 

Read more: STARBUCKS CELEBRATE CHRISTMAS CUPS WITH CRAZY SNAPCHAT FILTER

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Subway

by Lens That

 

 

Subway has a very engaged fanbase. To deliver something new to its audience, the brand decided to prepare an AR game and organize a contest. Turn on the dedicated Facebook Camera Effect, launch the game and go all-you-can-eat mode.

 

Read more: Subway Case Study

 

 

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Subway

https://lenslist.co/wp-content/uploads/2019/02/video.mp4

by Lens That

 

 

Subway has a very engaged fanbase. To deliver something new to its audience, the brand decided to prepare an AR game and organize a contest. Turn on the dedicated Facebook Camera Effect, launch the game and go all-you-can-eat mode.

 

Read more: Subway Case Study

 

 

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McCafe

by McCafe

 

 

McCafe used a Lens to drive user engagement and awareness to promote their Cold Brew Frappé and bring their message of Colder Than Cold Brew to life. The Lens featured many cool moments during the hot summer months to increase play time with users.

 

 

Source: Creative Spotlight McCafe

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McCafe

https://lenslist.co/wp-content/uploads/2018/09/McDonalds-Q2-McCafe-Lens-720.mp4

by McCafe

 

 

McCafe used a Lens to drive user engagement and awareness to promote their Cold Brew Frappé and bring their message of Colder Than Cold Brew to life. The Lens featured many cool moments during the hot summer months to increase play time with users.

 

 

Source: Creative Spotlight McCafe

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Dancing Reindeer

by McDonald’s UK

 

Users can unlock a branded Reindeer Face Lens and a game called “Carrot Run,” built by MPC Creative. You can unlock the hub by scanning Snapcodes on McDonald’s Christmas packaging.

 

Read more: Adweek. This McDonald’s Christmas Campaign Thinks Less About Santa and More About His Reindeer

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Dancing Reindeer

by McDonald’s UK

 

Users can unlock a branded Reindeer Face Lens and a game called “Carrot Run,” built by MPC Creative. You can unlock the hub by scanning Snapcodes on McDonald’s Christmas packaging.

 

Read more: Adweek. This McDonald’s Christmas Campaign Thinks Less About Santa and More About His Reindeer

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Hurts Donut Co. – West Des Moines

by Hurts Donut Co.

 

 

Snapchat Lens created to celebrate the National Donut Day. The effect adds sprinkles on user’s face and was partof the contest commutations were participants stood a chance to win free dozens for an entire year!

 

 

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Hurts Donut Co. – West Des Moines

https://lenslist.co/wp-content/uploads/2018/07/hurts-donut.mp4

by Hurts Donut Co.

 

 

Snapchat Lens created to celebrate the National Donut Day. The effect adds sprinkles on user’s face and was partof the contest commutations were participants stood a chance to win free dozens for an entire year!

 

 

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McDonald’s Cheddar McMelt

by McDonald’s

 

McDonald’s partnered with Snapchat to drive awareness of the re-release of McDonald’s Cheddar McMelt in Brazil through a National Lens, which transformed 5.7 million Snapchatter’s heads into the signature sandwich, proving to be a big hit with an outstanding 28 second average play time.

 

Read more: Snapchat. Creative Spotlight. McDonald’s.

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McDonald’s Cheddar McMelt

https://lenslist.co/wp-content/uploads/2018/03/McCheddar_COmpressed.mp4

by McDonald’s

 

McDonald’s partnered with Snapchat to drive awareness of the re-release of McDonald’s Cheddar McMelt in Brazil through a National Lens, which transformed 5.7 million Snapchatter’s heads into the signature sandwich, proving to be a big hit with an outstanding 28 second average play time.

 

Read more: Snapchat. Creative Spotlight. McDonald’s.

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KFC Ayam Champion

by Lens That

 

 

To celebrate National Fried Chicken Month in a big way, KFC Malaysia created the Ayam Champion filter. Upon sharing photos or videos on Instagram Stories, with @KFCmalaysia tag, all participants stood a chance to win KFC vouchers worth RM100 (around 25 USD) daily.

 

Read more: KFC Case Study

 

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KFC Ayam Champion

https://lenslist.co/wp-content/uploads/2018/07/kfc.mp4

by Lens That

 

 

To celebrate National Fried Chicken Month in a big way, KFC Malaysia created the Ayam Champion filter. Upon sharing photos or videos on Instagram Stories, with @KFCmalaysia tag, all participants stood a chance to win KFC vouchers worth RM100 (around 25 USD) daily.

 

Read more: KFC Case Study

 

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McDonald’s New Zealand

by McDonald’s New Zealand

 

When two favorites collide… Cheeseburger Flavored Shaker Fries are here! The lens was created to rise awareness about the ongoing promotion in New Zealand. Play the game, go to McDonald’s and get your free shaker sachet with any large combo, available for a limited time!

 

 

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McDonald’s New Zealand

by McDonald’s New Zealand

 

When two favorites collide… Cheeseburger Flavored Shaker Fries are here! The lens was created to rise awareness about the ongoing promotion in New Zealand. Play the game, go to McDonald’s and get your free shaker sachet with any large combo, available for a limited time!

 

 

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KFC Zinger

by KFC

 

By launching an Audience Lens, KFC drove efficiencies by taking advantage of Snapchat’s audience capabilities, which made sure its Lens reached its intended audience, Snapchatters 18 to 34. The Lens, which turned faces into a Zinger sandwich, proved to be a big hit with Snapchatters — generating 19 million views and 15 million plays. And for every Snapchatter who used the KFC Lens, 20 additional Snapchatters saw it, with celebrities like Kylie Jenner getting in on the action to help drive additional reach.

 

Read More: Snapchat. KFC Zinger blasts off with an 18% lift in store visitation

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KFC Zinger

https://lenslist.co/wp-content/uploads/2018/02/SC_KFC_Lens.mp4

by KFC

 

By launching an Audience Lens, KFC drove efficiencies by taking advantage of Snapchat’s audience capabilities, which made sure its Lens reached its intended audience, Snapchatters 18 to 34. The Lens, which turned faces into a Zinger sandwich, proved to be a big hit with Snapchatters — generating 19 million views and 15 million plays. And for every Snapchatter who used the KFC Lens, 20 additional Snapchatters saw it, with celebrities like Kylie Jenner getting in on the action to help drive additional reach.

 

Read More: Snapchat. KFC Zinger blasts off with an 18% lift in store visitation