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Colgate Optic White

by Colgate & Snapchat

 

Colgate Optic White’s new whitening pen and toothpaste had a unique message to convey. They realized the best way to bring this message to life, was to make the experience of learning about the product fun, interactive and immersive. Against benchmarks of 12-15s, this lens delivered an average of 28s of playtime. Moreover, we know it was saved over 149k times.

Read more: Colgate Optic White Launch Exceeds All Expectations Across UAE and KSA

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Colgate Optic White

https://lenslist.co/wp-content/uploads/2019/10/Colgate-SnapAd-V1-1080x1920.mp4

by Colgate & Snapchat

 

Colgate Optic White’s new whitening pen and toothpaste had a unique message to convey. They realized the best way to bring this message to life, was to make the experience of learning about the product fun, interactive and immersive. Against benchmarks of 12-15s, this lens delivered an average of 28s of playtime. Moreover, we know it was saved over 149k times.

Read more: Colgate Optic White Launch Exceeds All Expectations Across UAE and KSA

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Lip Kit

by Kylie Jenner

 

Reality TV Star Kylie Jenner launched an Instagram Camera Effect called Lip Kit. Its features let users try on different lipsticks. Follow Kylie’s official Instagram profile to take a selfie using her cosmetics!

 

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Lip Kit

https://lenslist.co/wp-content/uploads/2019/05/Lipkit.mov

by Kylie Jenner

 

Reality TV Star Kylie Jenner launched an Instagram Camera Effect called Lip Kit. Its features let users try on different lipsticks. Follow Kylie’s official Instagram profile to take a selfie using her cosmetics!

 

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Urban Decay Vice Lipstick

by Urban Decay Cosmetics

 

The objective was to create a Snapchat lens to promote the launch of Urban Decay’s new Vice Lipstick collection. The lens was launched as apart of a social media multi-platform strategy to gain awareness for the lipstick collection and ultimately gain new fans for the brand.

 

Read More: Shorty Awards. Urban Decay Vice Lipstick Snapchat Lens

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Urban Decay Vice Lipstick

https://lenslist.co/wp-content/uploads/2018/05/media34.mp4

by Urban Decay Cosmetics

 

The objective was to create a Snapchat lens to promote the launch of Urban Decay’s new Vice Lipstick collection. The lens was launched as apart of a social media multi-platform strategy to gain awareness for the lipstick collection and ultimately gain new fans for the brand.

 

Read More: Shorty Awards. Urban Decay Vice Lipstick Snapchat Lens

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National Lipstick Day

by Maybelline

 

Ready to add single-stroke color intensity to every selfie? Introducing Maybelline’s newest Loaded Bolds Lens for Snapchat. See yourself with bold, bright lips — just in time for National Lipstick Day. Just add Maybelline on Snapchat for a fun surprise.

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National Lipstick Day

https://lenslist.co/wp-content/uploads/2018/09/QxoZyqqWFjKvJSRh.mp4

by Maybelline

 

Ready to add single-stroke color intensity to every selfie? Introducing Maybelline’s newest Loaded Bolds Lens for Snapchat. See yourself with bold, bright lips — just in time for National Lipstick Day. Just add Maybelline on Snapchat for a fun surprise.