by Lens That

Feel like a 90s games hero! Choose if you wanna be a Tekken 3 fighter, Ridge Racer Type 4 driver or Resident Evil zombie. Check out all backgrounds from the legendary games in our special AR effect.

Read more: PlayStation Case Study

by B3D Interactive

An impressive AR creator of a rollercoaster! Choose a place, design and change colours of your own rollercoaster.

by Marc Wakefield

Amazing take on the topic of an Instagram AR game. Marc’s description: “Here’s a little thing I have been working on. It’s an actual working game! I made it with around four lines of JS and an absolute BEAST of a patch layout! Get loads of likes, even when you don’t have loads of likes. The score is uncapped so the only limit is your time and the strength of your jaw! 😂
I came up with this idea with the awesome Casie Lane Millhouse-Singh while working on a project with her.”

Although this effect is still in development, using it is already an interesting and fun experience. Be sure to check it out!

by Tom Clancy’s The Division

‘The principle behind the Echo Experience is similar to that of other AR-based games such as Pokemon Go and Ingress. You’ll need to keep your Messenger switched on at all times and go to the location prompted on the map. Multiple Points of Interest such as grocery stores, schools, gas stations or banks, can be found in each of the cities. Once at the location, you’ll be able to ‘relive’ certain moments that will let you collect exclusive rewards and in-game items that will automatically be unlocked when The Division 2 launches via the Ubisoft Club.’

Source & read more: wcctech.com

by Laško Pivo

Scan the Laško Logo and practice your basketball skills with Zlotorog!

by Book My Show

This amazing Facebook AR game for BookMyShow was launched for the T20 season! Look around your 360 environments & shoot the ball to knock down wickets for a chance to win OnePlus phones!

by World of Warships Blitz

The new Facebook effect for the birthday of World of Warships game made through Poplar.studio has gone live! Try it!

by OBJECTSPACE

Playing in AR – Increase engagement with your audience by making your brand fun!

by Pavel Max

Happy to share with you our Xmas AR game for Sensodyne. Try it for yourself and see how many flying objects you can catch!
Enjoy Christmas without sensitive teeth 🎅🏻🎄 @Pawel Max

by Asda

Calling all Snapchat lovers! Step into our Christmas Imaginarium to see how many igloos you can smash with our Snapchat lens!

by AmFletcher

Test your bowling skills in AR with this crazy new Snapchat lens.

by HBO India

Drive through the roads of Paris with Ethan Hunt and challenge your friends to beat your score!

by Lens That

Subway has a very engaged fanbase. To deliver something new to its audience, the brand decided to prepare an AR game and organize a contest. Turn on the dedicated Facebook Camera Effect, launch the game and go all-you-can-eat mode.

Read more: Subway Case Study

by dude.sg

“Made a penalty shootout game on instagram! Not sure if this would make it pass reviewers because it isn’t your typical face filter effect ig-ers love. The challenge here was making a game without Text or numbers. I replaced my initial score text with a trophy array, think it looks and works better this way. this is also my first AR game.” – dude.sg

by People Connection

Become a waiter and keep all of the food on the plate in this balance AR game!

by Ubisoft

Use this Facebook Camera Effect to become a Greek hero you always wanted to be. Customize your character and don’t forget to share your new outfit with your friends!

by Blizzard

Show the pride of your faction to the world with this Horde and Alliance camera effects!

by Nect Istanbul

Gamification of AR experience is a great way to engage audience and Nect Istanbul took the best of it by creating exclusive game for their fans.

Game Instructions:
– Try to find which box contains treasure
– If you guess right, game gets faster
– If you guess wrong, you will return to 0 score, but it will display your max score

by Blizzard

For the launch of the new expansion of World of Warcraft Blizzard created Snapchat Lens that uses both front and rear camera. Point the camera on your face and decide, if you support Horde or Alliance. Switch it and tap on the screen to defeat mighty enemies!

Read more: Battle for Azeroth Snapchat Filters – Void Elf and Orc

by Jinnie the Wew

Imagine the world is a one huge platofrm game! Draw the line of apples and then collect them as Crash Bandicoot would do it.

by ewrld

The game is simple, you never lose, you either win or learn! Use face expressions to give correct answers and challenge your friends to beat you!

by Lens That

Are you ready to face the nordic gods? Before you do, become a God of War and use your front camera to freeze your screen with northern ice. Then, flip your camera to test your combat skills with the mighty magical axe – Leviathan. Prove yourself worthy to bear it or give up and perish.

Read more: PlayStation – God of War Case Study

by Catalyst VR

Become a goalkeeper and defend as many shots as possible by moving your head!

by AliveNow Inc.

Become an astronaut fighting for your live! Move your face left/right to shoot down as many asteroids as you can within 30 seconds.

by Kevin Thornberry

A game of pool without cues, a table with pockets and balls? You can now try your skills in augmented reality on Snapchat!

Source: lensstudio.snapchat.com