by Lidl UK

Alongside the game, Lidl has launched four festive filters also available on the Facebook Camera app, coined ‘Xmojis’. Drawing on the ‘tribes’ that feature in Lidl’s Christmas adverts, the filters are based on modern, eclectic and relatable characters that are true to humorous British behaviours during the Christmas season.

Read More: Lidl creates an ‘Emojinal’ Christmas game with Brian Blessed

by Makerlounge 3D-Studio

“Our XMAS AR effect is now online. I wanted to create a mix between an old tradition (the printed/handwritten postcard) and the new AR technoloy.
The target has the size of a real postcard (DIN A6), so you can print the target on a blank postcard and send it to your friends, family..etc 😀
On the postcard are all infos (QR code and link) to start the effect.
Here´s the link for the original target: https://goo.gl/kHsQcq” @StefanNitz

by Everywoah

The first effect put fans in the shoes of rapper Big Shaq, the alter ego of British comedian Michael Dapaah, wearing a winter jacket, a nod to the music video for his viral hit “Man’s Not Hot.” In the video, the rapper insists on keeping his jacket on as he visits a beach, eats ice cream sundaes and performs pullups.

Read More: Island Records sees Facebook AR effects as a way to repair organic reach

by Muse

Transform yourself with the Simulation Theory Facebook Lens created to promote Muse’s upcoming album. Morph into a werewolf while lightening strikes to the track of “Pressure”.

by Allan Berger

When love overfills you, show it to your loved ones using this cute Floating Hearts effect!

by The Meg Movie

It’s coming for you… Try out the Facebook Camera effect to see how big #TheMeg really is!