Discover

Dave

by Ross Wakefield

 

Just for fun I decided to make a facebook filter as a testament to my good friend (and guinea pig) Dave. Upon launching the effect the user is prompted to shake their head which causes there face to transform before their very eyes into a very handsome guinea pig, complete with large front teeth and the signature guinea pig smile. When the user opens their mouth crumbs will tumble out and as an added easter egg, a tap on the screen will adorn their furry face with a black super hero eye mask for no reason at all!

 

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Dave

by Ross Wakefield

 

Just for fun I decided to make a facebook filter as a testament to my good friend (and guinea pig) Dave. Upon launching the effect the user is prompted to shake their head which causes there face to transform before their very eyes into a very handsome guinea pig, complete with large front teeth and the signature guinea pig smile. When the user opens their mouth crumbs will tumble out and as an added easter egg, a tap on the screen will adorn their furry face with a black super hero eye mask for no reason at all!

 

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Stranger Things 2

by The Mill, Netflix

The Mill continued their Facebook AR collaboration by teaming up with Netflix for the recent release of Stranger Things 2. With these new filters fans are able to transform into The Demogorgon and journey into the Upside Down.

 

Read More: The Mill. Stranger Things: Facebook AR Effects

 

 

 

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Stranger Things 2

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/strangerthings.mp4

by The Mill, Netflix

The Mill continued their Facebook AR collaboration by teaming up with Netflix for the recent release of Stranger Things 2. With these new filters fans are able to transform into The Demogorgon and journey into the Upside Down.

 

Read More: The Mill. Stranger Things: Facebook AR Effects

 

 

 

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Jurassic World

by The Mill

 

In anticipation of the upcoming film Jurassic World: Fallen Kingdom, The Mill was tasked by Universal and Facebook to bring the Velociraptor “Blue” to life in AR form to promote the film and it’s 2018 Super Bowl trailer release.

 

 

Read More: The Mill. Jurassic World: Facebook AR Effects

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Jurassic World

by The Mill

 

In anticipation of the upcoming film Jurassic World: Fallen Kingdom, The Mill was tasked by Universal and Facebook to bring the Velociraptor “Blue” to life in AR form to promote the film and it’s 2018 Super Bowl trailer release.

 

 

Read More: The Mill. Jurassic World: Facebook AR Effects

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The Walking Dead

by The Walking Dead

 

This effect allows you to become a bloodthirsty Walker from the Walking Dead TV Series. Opening your mouth triggers an awesome voice effect making the experience even more realistic!

 

 

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The Walking Dead

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/walking_dead.mp4

by The Walking Dead

 

This effect allows you to become a bloodthirsty Walker from the Walking Dead TV Series. Opening your mouth triggers an awesome voice effect making the experience even more realistic!

 

 

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MASS EFFECT ANDROMEDA

by EA

The Andromeda camera effect works with the Facebook Camera Effects Platform. Now you can easily show your allegiance to the Andromeda Initiative, and share your hard-earned APEX Multiplayer stats by using the new augmented reality effects in the APEX HQ App!

Discover

MASS EFFECT ANDROMEDA

by EA

The Andromeda camera effect works with the Facebook Camera Effects Platform. Now you can easily show your allegiance to the Andromeda Initiative, and share your hard-earned APEX Multiplayer stats by using the new augmented reality effects in the APEX HQ App!

Discover

Water Bear

by Waffle

 

The first ever animated VR comedy series, about a neurotic bear who falls off a party boat and miraculously finds himself trying to start a new life at the bottom of the ocean floor. An AR effect suits such format great therefore join the friendly bear in an underwater karaoke bar!

 

 

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Water Bear

https://lenslist.co/wp-content/uploads/2018/02/water-bear.mp4

by Waffle

 

The first ever animated VR comedy series, about a neurotic bear who falls off a party boat and miraculously finds himself trying to start a new life at the bottom of the ocean floor. An AR effect suits such format great therefore join the friendly bear in an underwater karaoke bar!

 

 

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Emmi CAFFÈ LATTE

by Emmi CAFFÈ LATTE

 

Emmi Caffe Latte created a lens to support swiss skier Wendy Holdener. Use the effect to put on skiing goggles, hold your skies and #GOFORGOLD. Enjoy the rain of gold medals as well

 

 

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Emmi CAFFÈ LATTE

https://lenslist.co/wp-content/uploads/2018/02/emmi-caffe-latte.mp4

by Emmi CAFFÈ LATTE

 

Emmi Caffe Latte created a lens to support swiss skier Wendy Holdener. Use the effect to put on skiing goggles, hold your skies and #GOFORGOLD. Enjoy the rain of gold medals as well

 

 

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Ich bin ein star

by RTL Plus

 

“Ich bin ein Star…” is the German-version of the British reality television show I’m a Celebrity…Get Me Out of Here!. Step into the shoes of celebrity contestants and don’t be surprised – when you open your mouth you will spit with spiders!

 

 

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Ich bin ein star

https://lenslist.co/wp-content/uploads/2018/02/ich-bin-ein-star.mp4

by RTL Plus

 

“Ich bin ein Star…” is the German-version of the British reality television show I’m a Celebrity…Get Me Out of Here!. Step into the shoes of celebrity contestants and don’t be surprised – when you open your mouth you will spit with spiders!

 

 

Discover

Bayer Leverkusen

Snapchat is expanding its footprint in Germany this weekend with eight custom lenses for the top football clubs competing in Germany’s football league, the Bundesliga.

The eight teams — Hamburger SV, Borussia Mönchengladbach, SV Werder Bremen, Hertha BSC, FC Schalke 04, Bayer 04 Leverkusen, Borussia Dortmund and Bayern Munich — each have their own lens, which features the team’s badge and lets fans paint their faces in the team’s colors.

 

 

Read more: Snapchat taps Germany’s Bundesliga fans with football lenses

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Bayer Leverkusen

https://lenslist.co/wp-content/uploads/2018/02/Bayern-Leverkusen-Lens.mp4

Snapchat is expanding its footprint in Germany this weekend with eight custom lenses for the top football clubs competing in Germany’s football league, the Bundesliga.

The eight teams — Hamburger SV, Borussia Mönchengladbach, SV Werder Bremen, Hertha BSC, FC Schalke 04, Bayer 04 Leverkusen, Borussia Dortmund and Bayern Munich — each have their own lens, which features the team’s badge and lets fans paint their faces in the team’s colors.

 

 

Read more: Snapchat taps Germany’s Bundesliga fans with football lenses

Discover

#SBProteas Jersey

by Standard Bank

 

Standard Bank in South Africa gave its audience a great opportunity to support their national cricket team. An AR effect they created allows users to teleport straight onto the pitch in the official jersey and be the part of the game!

 

Discover

#SBProteas Jersey

https://lenslist.co/wp-content/uploads/2018/02/segment_video_2-52-1.mp4

by Standard Bank

 

Standard Bank in South Africa gave its audience a great opportunity to support their national cricket team. An AR effect they created allows users to teleport straight onto the pitch in the official jersey and be the part of the game!

 

Discover

Bruno Mars

by Bruno Mars

 

Diamonds, strawberries and ice, they’re not only mentioned in the lyrics to Bruno Mars’ hit song “That’s What I Like,” but they’re now a Facebook camera effect. Taking its cue from Mars’ video for the track, the new treatment is the first time the social media platform has based a camera effect around music.

 

Read More: Billboard.com. Bruno Mars ‘That’s What I Like’ Camera Effects Come To Facebook

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Bruno Mars

by Bruno Mars

 

Diamonds, strawberries and ice, they’re not only mentioned in the lyrics to Bruno Mars’ hit song “That’s What I Like,” but they’re now a Facebook camera effect. Taking its cue from Mars’ video for the track, the new treatment is the first time the social media platform has based a camera effect around music.

 

Read More: Billboard.com. Bruno Mars ‘That’s What I Like’ Camera Effects Come To Facebook

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hit the weights

by Kyle Chadwick

 

This AR effect bring lifting to whole new level. Use your finger to position the weights and you are all set. Who would have thought that working out can be so easy?

 

 

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hit the weights

https://lenslist.co/wp-content/uploads/2018/02/A6E5F865-38AA-4A35-87C7-10EC41B9FEAA-2.mp4

by Kyle Chadwick

 

This AR effect bring lifting to whole new level. Use your finger to position the weights and you are all set. Who would have thought that working out can be so easy?

 

 

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P\rate

by Luna \ TBWA

 

Ho, ho, ho! Let’s see how would you look as a pirate. This lens allows you to wear a pirate’s hat and eye-patch. Be careful not to lose your pipe – when you open your mouth, a parrot flies out of it! You must have been pretty hungry!

 

 

 

 

Discover

P\rate

by Luna \ TBWA

 

Ho, ho, ho! Let’s see how would you look as a pirate. This lens allows you to wear a pirate’s hat and eye-patch. Be careful not to lose your pipe – when you open your mouth, a parrot flies out of it! You must have been pretty hungry!

 

 

 

 

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I.R.I.S.

by Ejen Ali

 

Ejen Ali created a lens that transports you into the future. Nod your head to put on the glasses and see the holograms around your face. Maybe they measure how cool is this lens?

 

 

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I.R.I.S.

by Ejen Ali

 

Ejen Ali created a lens that transports you into the future. Nod your head to put on the glasses and see the holograms around your face. Maybe they measure how cool is this lens?

 

 

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Pri-Mates

by Marc Wakefield / Awful Augmentations

 

What is your spirit animal? Our team loves monkeys and definitely adores the Pri-Mates lens from Awful Augmentations. Have fun with your friends and see how would you look like as our primal, furry ancestors!

 

 

 

 

Discover

Pri-Mates

https://lenslist.co/wp-content/uploads/2018/02/pri-mates.mp4

by Marc Wakefield / Awful Augmentations

 

What is your spirit animal? Our team loves monkeys and definitely adores the Pri-Mates lens from Awful Augmentations. Have fun with your friends and see how would you look like as our primal, furry ancestors!

 

 

 

 

Discover

Scary Look-See

by Awful Augmentations / Marc Wakefield / Crypt TV

 

Do you like scary movies? Both answers are correct here – no matter how do you feel about them, most of us would prefer to experience those really scary moments in AR rather than IRL. The rules are pretty simple, as they usually are in horror movies. You scream – the monster screams, you turn around to see what’s behind you – the monster is already gone!

 

Discover

Scary Look-See

https://lenslist.co/wp-content/uploads/2018/09/28131299_172914969997798_7249615074334081024_n.mp4

by Awful Augmentations / Marc Wakefield / Crypt TV

 

Do you like scary movies? Both answers are correct here – no matter how do you feel about them, most of us would prefer to experience those really scary moments in AR rather than IRL. The rules are pretty simple, as they usually are in horror movies. You scream – the monster screams, you turn around to see what’s behind you – the monster is already gone!

 

Discover

Photo Shocked!

by Marc Wakefield / Awful Augmentations

 

Don’t want to post #IWokeUpLikeThis pics into your feed? Didn’t feel like putting on your make-up today? Try this AR mask on and share your selfies without caring about your best angle. I mean… it’s all about the inner beauty anyway, right?

 

Discover

Photo Shocked!

https://lenslist.co/wp-content/uploads/2018/02/video-02-02-18-01-46.mov

by Marc Wakefield / Awful Augmentations

 

Don’t want to post #IWokeUpLikeThis pics into your feed? Didn’t feel like putting on your make-up today? Try this AR mask on and share your selfies without caring about your best angle. I mean… it’s all about the inner beauty anyway, right?

 

Discover

The X-Files: They walk among us

by Fox X The Mill X Facebook

 

The X-Files reboot was a great surprise for all the fans of the show and if it wasn’t enough to start watching the show, they shocked us again with their new AR lens. Turn yourself into an alien and experience how it would be if they really walked among us. Creepy mixed with awesome!

 

Read more: X-Files: Facebook AR Effects

 

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The X-Files: They walk among us

by Fox X The Mill X Facebook

 

The X-Files reboot was a great surprise for all the fans of the show and if it wasn’t enough to start watching the show, they shocked us again with their new AR lens. Turn yourself into an alien and experience how it would be if they really walked among us. Creepy mixed with awesome!

 

Read more: X-Files: Facebook AR Effects

 

Discover

MANS HOT NOT Christmas Edition

by Everywoah

The first effect put fans in the shoes of rapper Big Shaq, the alter ego of British comedian Michael Dapaah, wearing a winter jacket, a nod to the music video for his viral hit “Man’s Not Hot.” In the video, the rapper insists on keeping his jacket on as he visits a beach, eats ice cream sundaes and performs pullups.

 

Read More: Island Records sees Facebook AR effects as a way to repair organic reach

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MANS HOT NOT Christmas Edition

by Everywoah

The first effect put fans in the shoes of rapper Big Shaq, the alter ego of British comedian Michael Dapaah, wearing a winter jacket, a nod to the music video for his viral hit “Man’s Not Hot.” In the video, the rapper insists on keeping his jacket on as he visits a beach, eats ice cream sundaes and performs pullups.

 

Read More: Island Records sees Facebook AR effects as a way to repair organic reach

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Magic is real

by Just Eat UK

 

Just Eat UK launched a Facebook Camera Effect where you can see yourself eating 3 of the most beloved dishes existing – pizza, burgers and sushi. Sounds like magic is real!

 

 

 

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Magic is real

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0338.mp4

by Just Eat UK

 

Just Eat UK launched a Facebook Camera Effect where you can see yourself eating 3 of the most beloved dishes existing – pizza, burgers and sushi. Sounds like magic is real!

 

 

 

Discover

Creepy Clown

by Marc Wakefield / Awful Augmentations

 

There are two types of clowns: the creepy ones and the very creepy ones. With this Facebook Camera Effect you can see yourself as a veeery creepy one! Open your mouth to see the scary teeth!

 

 

Discover

Creepy Clown

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0814.mp4

by Marc Wakefield / Awful Augmentations

 

There are two types of clowns: the creepy ones and the very creepy ones. With this Facebook Camera Effect you can see yourself as a veeery creepy one! Open your mouth to see the scary teeth!

 

 

Discover

Audi Hong Kong

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0359.mp4

by Shadow Factory

 

Open your mouth to go fast! Users are dressed up as a full body racer.

 

 

Discover

America’s Navy

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

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America’s Navy

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0281.mp4

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

America’s Navy

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

America’s Navy

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0284.mp4

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

America’s Navy

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

America’s Navy

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0283.mp4

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

MTV: Moon Person

by MTV

“The effect places users’ heads into a space helmet, while a clock at the top of the screen counts down to Sunday’s show, as a Moon Person trophy floats by. The Camera Effects Platform is Facebook’s answer to augmented reality and the social network is working closely with a handful of agencies and brands to create the first crop of AR ads.”

 

Read More:

Adweek. MTV Is Using Snapchat, Holograms and Augmented Reality to Drive Tune-Ins for the VMA

Discover

MTV: Moon Person

https://lenslist.co/wp-content/uploads/2018/09/36783985_1702916163078959_4208319039076322246_n.mp4

by MTV

“The effect places users’ heads into a space helmet, while a clock at the top of the screen counts down to Sunday’s show, as a Moon Person trophy floats by. The Camera Effects Platform is Facebook’s answer to augmented reality and the social network is working closely with a handful of agencies and brands to create the first crop of AR ads.”

 

Read More:

Adweek. MTV Is Using Snapchat, Holograms and Augmented Reality to Drive Tune-Ins for the VMA

Discover

Springboks Warrior

by Springboks

The Springboks have become the first international rugby team with their own augmented reality (AR) camera filter on Facebook, giving their fans another fun and interactive way to show their support.

This means that Bok supporters can now easily film, record and upload themselves as Impi, the well-known Zulu warrior who runs out before the Springboks on Test day, with cool animations and music to go with it.

 

 

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Springboks Warrior

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0364.mp4

by Springboks

The Springboks have become the first international rugby team with their own augmented reality (AR) camera filter on Facebook, giving their fans another fun and interactive way to show their support.

This means that Bok supporters can now easily film, record and upload themselves as Impi, the well-known Zulu warrior who runs out before the Springboks on Test day, with cool animations and music to go with it.

 

 

Discover

Flash

by Justice League Movie

With these effects, fans can use the Facebook camera to become Aquaman, Batman, Cyborg, Flash and Wonder Woman and wield their super-hero powers! Raising your eyebrows in any of these camera effects triggers the current character’s special traits, showcasing the immersion and interactivity enabled by AR Studio.

 

Read More: Introducing the Justice League effects to the Facebook camera

 

 

 

Discover

Flash

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0274.mp4

by Justice League Movie

With these effects, fans can use the Facebook camera to become Aquaman, Batman, Cyborg, Flash and Wonder Woman and wield their super-hero powers! Raising your eyebrows in any of these camera effects triggers the current character’s special traits, showcasing the immersion and interactivity enabled by AR Studio.

 

Read More: Introducing the Justice League effects to the Facebook camera

 

 

 

Discover

Batman

by Justice League Movie

With these effects, fans can use the Facebook camera to become Aquaman, Batman, Cyborg, Flash and Wonder Woman and wield their super-hero powers! Raising your eyebrows in any of these camera effects triggers the current character’s special traits, showcasing the immersion and interactivity enabled by AR Studio.

 

Read More: Introducing the Justice League effects to the Facebook camera

 

Discover

Batman

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0271.mp4

by Justice League Movie

With these effects, fans can use the Facebook camera to become Aquaman, Batman, Cyborg, Flash and Wonder Woman and wield their super-hero powers! Raising your eyebrows in any of these camera effects triggers the current character’s special traits, showcasing the immersion and interactivity enabled by AR Studio.

 

Read More: Introducing the Justice League effects to the Facebook camera

 

Discover

America’s Navy

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign

 

Discover

America’s Navy

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0277.mp4

“The Navy is now recruiting young men and women of the centennial generation, who have different goals, expectations, and media-consumption habits than their millennial predecessors,” said commander of Navy Recruiting Command Pete Garvin in a statement. “As such, the Navy recognized the necessity to develop a new marketing campaign and digital-heavy media strategy to more effectively reach, educate and inspire the best and brightest prospective recruits.”

 

Read More: Adweek. The U.S. Navy Hopes to Reach Gen Z With Its New ‘Forged by the Sea’ Campaign