Discover

Miller Lite

by Miller Lite

 

 

Miller Lite used the power of augmented reality to celebrate Independence day on Snapchat by turning Snapchatters into a 4th of July mascot.

 

 

Source: Creative Spotlight: Miller Lite

Discover

Miller Lite

https://lenslist.co/wp-content/uploads/2018/09/miller-lite-lens-reference-video-2.mp4

by Miller Lite

 

 

Miller Lite used the power of augmented reality to celebrate Independence day on Snapchat by turning Snapchatters into a 4th of July mascot.

 

 

Source: Creative Spotlight: Miller Lite

Discover

Coors Light

by Coors Light

 

 

Coors Light used augmented reality to kick off Memorial Day Weekend and give Snapchatters a unique way of inviting their friends to “grab a beer.”

 

 

Source: Creative Spotlight: Coors Light

Discover

Coors Light

https://lenslist.co/wp-content/uploads/2018/09/Coors-Trim2-1.mov

by Coors Light

 

 

Coors Light used augmented reality to kick off Memorial Day Weekend and give Snapchatters a unique way of inviting their friends to “grab a beer.”

 

 

Source: Creative Spotlight: Coors Light

Discover

Orioles

by Chris Rivers

 

 

“I took a stab at bringing this Orioles branded beer can to life. Working with so many clients in the food/beverage and sports industries, I decided to do some experimenting with product augmentation. This effect was achieved using Procreate on my iPad to do the initial drawings, After Effects to handle tweens, and scripting in AR Studio to handle timing/target tracker use.” – Chris Rivers

Discover

Orioles

https://lenslist.co/wp-content/uploads/2018/08/Orioles-.mp4

by Chris Rivers

 

 

“I took a stab at bringing this Orioles branded beer can to life. Working with so many clients in the food/beverage and sports industries, I decided to do some experimenting with product augmentation. This effect was achieved using Procreate on my iPad to do the initial drawings, After Effects to handle tweens, and scripting in AR Studio to handle timing/target tracker use.” – Chris Rivers

Discover

Bud Light

by Bud Light

 

In the last year, Snapchat has made a number of AR launches, including branded 3D World Lenses, where users can place 3-D avatars into snaps. Bud Light was the first to test this, according to Snapchat, making a character that appeared in a commercial running at the time (a vendor selling the beer) virtual.

 

Read more: Digiday. The year in Snapchat advertising

Discover

Bud Light

by Bud Light

 

In the last year, Snapchat has made a number of AR launches, including branded 3D World Lenses, where users can place 3-D avatars into snaps. Bud Light was the first to test this, according to Snapchat, making a character that appeared in a commercial running at the time (a vendor selling the beer) virtual.

 

Read more: Digiday. The year in Snapchat advertising