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Miller Lite

by Miller Lite

 

 

Miller Lite used the power of augmented reality to celebrate Independence day on Snapchat by turning Snapchatters into a 4th of July mascot.

 

 

Source: Creative Spotlight: Miller Lite

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Miller Lite

https://lenslist.co/wp-content/uploads/2018/09/miller-lite-lens-reference-video-2.mp4

by Miller Lite

 

 

Miller Lite used the power of augmented reality to celebrate Independence day on Snapchat by turning Snapchatters into a 4th of July mascot.

 

 

Source: Creative Spotlight: Miller Lite

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Coors Light

by Coors Light

 

 

Coors Light used augmented reality to kick off Memorial Day Weekend and give Snapchatters a unique way of inviting their friends to “grab a beer.”

 

 

Source: Creative Spotlight: Coors Light

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Coors Light

https://lenslist.co/wp-content/uploads/2018/09/Coors-Trim2-1.mov

by Coors Light

 

 

Coors Light used augmented reality to kick off Memorial Day Weekend and give Snapchatters a unique way of inviting their friends to “grab a beer.”

 

 

Source: Creative Spotlight: Coors Light

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Bud Light NFL

by Bud Light

 

Bud Light leveraged Snapchat and the NFL on Snap to connect with their audience with new, engaging, and innovative formats throughout the season.
Over the course of the 2017-2018 NFL Season, Bud Light partnered with Snapchat to reimagine and evolve its NFL Sponsorship and role as “The Official Beer of the NFL.”

 

Read more: Bud Light – creative spotlight

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Bud Light NFL

by Bud Light

 

Bud Light leveraged Snapchat and the NFL on Snap to connect with their audience with new, engaging, and innovative formats throughout the season.
Over the course of the 2017-2018 NFL Season, Bud Light partnered with Snapchat to reimagine and evolve its NFL Sponsorship and role as “The Official Beer of the NFL.”

 

Read more: Bud Light – creative spotlight

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Orioles

by Chris Rivers

 

 

“I took a stab at bringing this Orioles branded beer can to life. Working with so many clients in the food/beverage and sports industries, I decided to do some experimenting with product augmentation. This effect was achieved using Procreate on my iPad to do the initial drawings, After Effects to handle tweens, and scripting in AR Studio to handle timing/target tracker use.” – Chris Rivers

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Orioles

https://lenslist.co/wp-content/uploads/2018/08/Orioles-.mp4

by Chris Rivers

 

 

“I took a stab at bringing this Orioles branded beer can to life. Working with so many clients in the food/beverage and sports industries, I decided to do some experimenting with product augmentation. This effect was achieved using Procreate on my iPad to do the initial drawings, After Effects to handle tweens, and scripting in AR Studio to handle timing/target tracker use.” – Chris Rivers

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Malibu

by Malibu

 

Malibu is sponsoring Snapchat lenses and geofilters that correspond with special events, including National Piña Colada Day on July 10, a solar eclipse on August 11 and music festivals such as Tortuga, Stagecoach, Neon Desert, Hangout and Route 91. Snapchat users over the age of 21 can unlock the sponsored content by getting a Snapcode at participating bars and at pop-up Malibu Rum Beach Houses across the country.

 

Read more: Mobile Marketer. Malibu kicks off summer with Snapchat promotion

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Malibu

by Malibu

 

Malibu is sponsoring Snapchat lenses and geofilters that correspond with special events, including National Piña Colada Day on July 10, a solar eclipse on August 11 and music festivals such as Tortuga, Stagecoach, Neon Desert, Hangout and Route 91. Snapchat users over the age of 21 can unlock the sponsored content by getting a Snapcode at participating bars and at pop-up Malibu Rum Beach Houses across the country.

 

Read more: Mobile Marketer. Malibu kicks off summer with Snapchat promotion

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Bud Light

by Bud Light

 

In the last year, Snapchat has made a number of AR launches, including branded 3D World Lenses, where users can place 3-D avatars into snaps. Bud Light was the first to test this, according to Snapchat, making a character that appeared in a commercial running at the time (a vendor selling the beer) virtual.

 

Read more: Digiday. The year in Snapchat advertising

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Bud Light

by Bud Light

 

In the last year, Snapchat has made a number of AR launches, including branded 3D World Lenses, where users can place 3-D avatars into snaps. Bud Light was the first to test this, according to Snapchat, making a character that appeared in a commercial running at the time (a vendor selling the beer) virtual.

 

Read more: Digiday. The year in Snapchat advertising