Starbucks: Pumpkin Spice Latte filter

by Manning Gottlieb OMD We captured the attention of our audience by drawing on our Supers Fans’ terminology for their Pumpkin Spice Latte love. This was translated to visual language and seeded across social channels to tease our PSL Snapchat execution that people couldn’t resist. Read More: The Drum Social Buzz Awards. Who's Your Pumpkin Head?

Starbucks: Pumpkin Spice Latte filter camera

This is new augmented reality filter Starbucks: Pumpkin Spice Latte belonging to Instagram AR Filters. This AR Filter has the number 2773. It comes from our AR Face Filters and has interactive elements. If you want to own AR Filter feel free to contact us!