by bmwwelt
BMW introduces the sixth generation of its eDrive system, offering up to 30% more range, 30% faster charging and 25% greater efficiency. The BMW Vision Neue Klasse, a 2023 concept car, showcases an innovative interior with a digital dashboard, displays, and seating for two. The latest generation of BMW's iDrive system provides a digital, interactive and intuitive user experience, bridging the real and virtual worlds. Dive into this gamified AR experience and steer the Neue Klasse just by tilting your phone. AR effect made in collaboration with @benfluencer, @csavenables & @kuba_hyperliving.