Nickelodeon Kids’ Choice Awards

by Nickelodeon & Snapchat


To build buzz, awareness and viewership for the 2017 Nickelodeon Kids’ Choice Awards, we partnered with SnapChat on a nationwide sponsored Lens to promote the event. Working with the team at Snapchat, we ideated and developed the lens that would run day-of-show, and an accompanying suite of custom ads for the platform that could build excitement in the lead-up week.


Read More: Shorty Awards. Kids’ Choice Awards 2017: “Slime your Selfie” Snapchat Lens