The Meg

by Warner Bros. Pictures / Roadshow / OMD

 

 

To promote the upcoming release of Warner Bros. Pictures’ latest film, ‘The Meg’, Roadshow Films and OMD have partnered with Snapchat to create an Australian first underwater world lens.

Using Snapchat’s Sky Segmentation technology, the lens turns the user’s actual environment into an underwater experience, with a terrifying 75-foot-long shark known as the Megalodon – swimming straight for the screen.

 

 

Read more: Roadshow, OMD and Snapchat partner up to launch market first augmented reality lens