Spearmint Jungle Tic Tac

by TBWA\Chiat\Day New York

 

Tic Tac Gum, in partnership with creative agency TBWA\Chiat\Day New York, has released “Chew & Play” games, the first Snapchat lens games powered by chewing.

The two Chew & Play games, called Spearmint Jungle and Cool Watermelon Water Ski, were created in traditional 8-bit video game style and designed to correspond with Tic Tac Gum flavors.

 

Read more: Snapchat Launches First-Ever Chew-Powered Snapchat Lens Games with Tic Tac Gum