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AR Brainstormer (AI)
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by warnerbros
To promote The Sinners, premiering in 2025, the TikTok AR experience transforms users into one of the movie’s characters, complete with matching animations and visuals. This immersive experience brings the dark, cinematic vibe of the film off the screen and into users' own spaces, allowing them to interact with the story in a truly personal way. It’s an exciting way to spark anticipation and immerse fans in the world of the movie. Effect created by prettybigmonster.