by sonybroadway

Masterworks Broadway is a record label created by the consolidation of Sony Music Entertainment’s Broadway theatre music divisions, Columbia Broadway Masterworks and RCA Victor Records’ Broadway series. This AR filter promotes the upcoming film adaptation of Matilda the Musical based on the original book by Roald Dahl (the same source material for the 1996 film starring Mara Wilson and Danny DeVito). Check it out and tilt your head to move from screen to screen, and avoid getting caught by Miss Trunchbull’s stare! AR effect made by @morphy.vision.