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by mcdonalds_dk
To promote McDelivery, the fast-food giant created an immersive Snapchat Lens that brings the excitement of McDonald’s right to users’ phones. The Lens lets fans engage with playful, interactive elements while sharing the experience with friends, sparking curiosity and fun. By blending digital interaction with the convenience of the app, the campaign encourages users to try out McDelivery and enjoy their favorite meals delivered straight to their door.
