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Playstation Classic

by Lens That

 

 

Feel like a 90s games hero! Choose if you wanna be a Tekken 3 fighter, Ridge Racer Type 4 driver or Resident Evil zombie. Check out all backgrounds from the legendary games in our special AR effect.

 

Read more: PlayStation Case Study

 

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Playstation Classic

https://lenslist.co/wp-content/uploads/2019/04/psclassic_video.mp4

by Lens That

 

 

Feel like a 90s games hero! Choose if you wanna be a Tekken 3 fighter, Ridge Racer Type 4 driver or Resident Evil zombie. Check out all backgrounds from the legendary games in our special AR effect.

 

Read more: PlayStation Case Study

 

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The Division 2 – ECHO

by Tom Clancy’s The Division

 

‘The principle behind the Echo Experience is similar to that of other AR-based games such as Pokemon Go and Ingress. You’ll need to keep your Messenger switched on at all times and go to the location prompted on the map. Multiple Points of Interest such as grocery stores, schools, gas stations or banks, can be found in each of the cities. Once at the location, you’ll be able to ‘relive’ certain moments that will let you collect exclusive rewards and in-game items that will automatically be unlocked when The Division 2 launches via the Ubisoft Club.’

Source & read more: wcctech.com

 

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The Division 2 – ECHO

https://lenslist.co/wp-content/uploads/2019/04/division.mp4

by Tom Clancy’s The Division

 

‘The principle behind the Echo Experience is similar to that of other AR-based games such as Pokemon Go and Ingress. You’ll need to keep your Messenger switched on at all times and go to the location prompted on the map. Multiple Points of Interest such as grocery stores, schools, gas stations or banks, can be found in each of the cities. Once at the location, you’ll be able to ‘relive’ certain moments that will let you collect exclusive rewards and in-game items that will automatically be unlocked when The Division 2 launches via the Ubisoft Club.’

Source & read more: wcctech.com

 

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Birthday

by VRCraftworks

 

“We worked with poplar on WOW & Sony and Into the Blue, we’ve teamed up with Creative Giants and Adam Neate who is a British painter, conceptual artist and described by The Telegraph in 2008 as “one of the world’s best-known street artists. The effect: You are able to enter a virtual world designed by Neate, featuring the painting. ” – Jack Maddelena

 

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Birthday

https://lenslist.co/wp-content/uploads/2019/01/warships.mp4

by VRCraftworks

 

“We worked with poplar on WOW & Sony and Into the Blue, we’ve teamed up with Creative Giants and Adam Neate who is a British painter, conceptual artist and described by The Telegraph in 2008 as “one of the world’s best-known street artists. The effect: You are able to enter a virtual world designed by Neate, featuring the painting. ” – Jack Maddelena

 

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BANDAI NAMCO Entertainment Asia: Transform Yourself!

by BANDAI NAMCO Entertainment

 

The effect was part of the contest in which anyone who used the effect and shared a video or photo of it could win PS4 and three BANDAI NAMCO Entertainment’s games.

 

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BANDAI NAMCO Entertainment Asia: Transform Yourself!

https://lenslist.co/wp-content/uploads/2018/12/namco.mp4

by BANDAI NAMCO Entertainment

 

The effect was part of the contest in which anyone who used the effect and shared a video or photo of it could win PS4 and three BANDAI NAMCO Entertainment’s games.

 

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Assassin’s Creed Oddysey – Kassandra

by Ubisoft

 

 

Use this Facebook Camera Effect to become a Greek hero you always wanted to be. Customize your character and don’t forget to share your new outfit with your friends!

 

 

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Assassin’s Creed Oddysey – Kassandra

by Ubisoft

 

 

Use this Facebook Camera Effect to become a Greek hero you always wanted to be. Customize your character and don’t forget to share your new outfit with your friends!

 

 

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Spider Man

by PS4 & Marvel

 

 

Spider-Man and Snapchat fans alike, Snap has added a new Spider-Man themed lens in celebration of the upcoming Marvel’s Spider-Man game. The new Snapchat lens sees the web-slinging hero swing into the screen and take a picture with the user.

Read more: Snap has added a new Spider-Man themed lens to its Snapchat app

 

 

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Spider Man

https://lenslist.co/wp-content/uploads/2018/08/spiderman.mp4

by PS4 & Marvel

 

 

Spider-Man and Snapchat fans alike, Snap has added a new Spider-Man themed lens in celebration of the upcoming Marvel’s Spider-Man game. The new Snapchat lens sees the web-slinging hero swing into the screen and take a picture with the user.

Read more: Snap has added a new Spider-Man themed lens to its Snapchat app

 

 

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#Summon Your Strength (5 effects)

by Predator Gaming

 

A series of Facebook Camera Effects created by Acer to promote Predator Gaming hardware. Nod to become one of the Predator characters!

 

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#Summon Your Strength (5 effects)

https://lenslist.co/wp-content/uploads/2018/08/Merged_Summo_Summo.mp4

by Predator Gaming

 

A series of Facebook Camera Effects created by Acer to promote Predator Gaming hardware. Nod to become one of the Predator characters!

 

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God of War

by Lens That

 

 

Are you ready to face the nordic gods? Before you do, become a God of War and use your front camera to freeze your screen with northern ice. Then, flip your camera to test your combat skills with the mighty magical axe – Leviathan. Prove yourself worthy to bear it or give up and perish.

 

Read more: PlayStation – God of War Case Study

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God of War

https://lenslist.co/wp-content/uploads/2018/07/god_of_war.mp4

by Lens That

 

 

Are you ready to face the nordic gods? Before you do, become a God of War and use your front camera to freeze your screen with northern ice. Then, flip your camera to test your combat skills with the mighty magical axe – Leviathan. Prove yourself worthy to bear it or give up and perish.

 

Read more: PlayStation – God of War Case Study

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NBA 2K18

by 2K

 

Using the Snapchat Lifestyle Categories to find “Gamers” and “Basketball Fans,” 2K brought back the selfie basketball hoop Lens and added a World Lens that invited users to flip the camera and play with stars from the game, like Paul George and Shaquille O’Neil. The World Lens was a hit with the target Snapchatters, inspiring an average play time of 17 seconds and a share rate of 7.9%, organically extending its reach. The depth of engagement meant a more efficient campaign for 2K: for every Snapchatter who shared their World Lens creation with friends, it only cost 2K $0.51.

 

Read More: Snapchat. 2K scored two Snapchat firsts and reached 78M Snapchatters

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NBA 2K18

https://lenslist.co/wp-content/uploads/2018/02/Snap_SuccessStory_NBA2K_Lens_1.mp4

by 2K

 

Using the Snapchat Lifestyle Categories to find “Gamers” and “Basketball Fans,” 2K brought back the selfie basketball hoop Lens and added a World Lens that invited users to flip the camera and play with stars from the game, like Paul George and Shaquille O’Neil. The World Lens was a hit with the target Snapchatters, inspiring an average play time of 17 seconds and a share rate of 7.9%, organically extending its reach. The depth of engagement meant a more efficient campaign for 2K: for every Snapchatter who shared their World Lens creation with friends, it only cost 2K $0.51.

 

Read More: Snapchat. 2K scored two Snapchat firsts and reached 78M Snapchatters

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MASS EFFECT ANDROMEDA

by EA

The Andromeda camera effect works with the Facebook Camera Effects Platform. Now you can easily show your allegiance to the Andromeda Initiative, and share your hard-earned APEX Multiplayer stats by using the new augmented reality effects in the APEX HQ App!

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MASS EFFECT ANDROMEDA

by EA

The Andromeda camera effect works with the Facebook Camera Effects Platform. Now you can easily show your allegiance to the Andromeda Initiative, and share your hard-earned APEX Multiplayer stats by using the new augmented reality effects in the APEX HQ App!

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Candy Crush Saga

by King

Mobile and social game developer King partnered with Facebook to launch an interactive augmented reality Facebook camera effect based on popular match-three game Candy Crush Saga.

 

Read More: Adweek. King Launched an Immersive Facebook Camera Effect Based on Candy Crush Saga

 

 

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Candy Crush Saga

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0344.mp4

by King

Mobile and social game developer King partnered with Facebook to launch an interactive augmented reality Facebook camera effect based on popular match-three game Candy Crush Saga.

 

Read More: Adweek. King Launched an Immersive Facebook Camera Effect Based on Candy Crush Saga

 

 

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Bubble Witch 3 Saga

by King

 

The first lens is “gamified,” asking users to move their heads to aim a magic wand with the goal of popping as many bubbles as they can before time runs out. The second lens, meanwhile, is augmented-reality-focused and features Stella, the game’s main character. With this lens, Snapchat users can move Stella around the screen and watch her cast spells.

 

Read More: Adweek. Bubble Witch 3 Saga Players Can Unlock Snapchat Lenses, Filters This Halloween

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Bubble Witch 3 Saga

https://lenslist.co/wp-content/uploads/2018/09/CPdMz9HsXDqm6BWc.mp4

by King

 

The first lens is “gamified,” asking users to move their heads to aim a magic wand with the goal of popping as many bubbles as they can before time runs out. The second lens, meanwhile, is augmented-reality-focused and features Stella, the game’s main character. With this lens, Snapchat users can move Stella around the screen and watch her cast spells.

 

Read More: Adweek. Bubble Witch 3 Saga Players Can Unlock Snapchat Lenses, Filters This Halloween

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God of War

by PlayStation

 

An Audience Lens empowered PlayStation to have some fun with the God of War IP, while respecting the brand legacy that has mad it so popular with fans. Targeting male gamers 18+, the Lens left Snapchatters bearded and scarred like Kratos, the game’s hero. It also unveiled a surprising new character in his son Atreus. It was the first time ever use of an Audience Lens for a gaming company and was next to impossible not to share.

 

Read more: Snapchat. PlayStation drove a 9 point lift in action intent with its God of War Audience Lens

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God of War

https://lenslist.co/wp-content/uploads/2018/02/PlayStation-Video-1.mp4

by PlayStation

 

An Audience Lens empowered PlayStation to have some fun with the God of War IP, while respecting the brand legacy that has mad it so popular with fans. Targeting male gamers 18+, the Lens left Snapchatters bearded and scarred like Kratos, the game’s hero. It also unveiled a surprising new character in his son Atreus. It was the first time ever use of an Audience Lens for a gaming company and was next to impossible not to share.

 

Read more: Snapchat. PlayStation drove a 9 point lift in action intent with its God of War Audience Lens

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Hearthstone: The Witchwood

by Hearthstone

 

For the launch of new expansion of popular online card game – Hearthstone, Blizzard released a special Facebook camera effect. At first user is unassuming, hooded inhabitant of The Witchwood. However, upon opening your mouth, you transform into a fully customizable Worgen! After transforming, you can adjust the color, hairstyle, and other cosmetic options in the bar that appears on the left side of your screen.

 

Read more: Icy Veins. Transform Into A Worgen With The Witchwood Facebook Lens!

 

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Hearthstone: The Witchwood

by Hearthstone

 

For the launch of new expansion of popular online card game – Hearthstone, Blizzard released a special Facebook camera effect. At first user is unassuming, hooded inhabitant of The Witchwood. However, upon opening your mouth, you transform into a fully customizable Worgen! After transforming, you can adjust the color, hairstyle, and other cosmetic options in the bar that appears on the left side of your screen.

 

Read more: Icy Veins. Transform Into A Worgen With The Witchwood Facebook Lens!

 

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Diablo

by Blizzard

 

The Rise of The Necromancers is here. For the premiere of new DLC Blizzard created an AR effect that allows you to become an almighty Necromancer and save the Sanctuary once again. Turn on your front camera to say hello to your loyal servants!

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Diablo

by Blizzard

 

The Rise of The Necromancers is here. For the premiere of new DLC Blizzard created an AR effect that allows you to become an almighty Necromancer and save the Sanctuary once again. Turn on your front camera to say hello to your loyal servants!

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Assassin’s Creed Origins Ptolemy

by Assassin’s Creed

 

Facebook Lens produced for the release of Assasin’s Creed Origins game by Ubisoft. Teleport to ancient Egypt, change your outfit and trigger the special effects by rising your eyebrows.

 

 

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Assassin’s Creed Origins Ptolemy

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/IMG_0335.mp4

by Assassin’s Creed

 

Facebook Lens produced for the release of Assasin’s Creed Origins game by Ubisoft. Teleport to ancient Egypt, change your outfit and trigger the special effects by rising your eyebrows.

 

 

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Assassin’s Creed Origins Bayek

by Assassin’s Creed

 

Facebook Lens produced for the release of Assasin’s Creed Origins game by Ubisoft. Teleport to ancient Egypt, choose one of 3 avaible outfits and trigger the special effects by rising your eyebrows.

 

 

 

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Assassin’s Creed Origins Bayek

https://new.lenslist.co/wordpress/wp-content/uploads/2018/01/as1.mp4

by Assassin’s Creed

 

Facebook Lens produced for the release of Assasin’s Creed Origins game by Ubisoft. Teleport to ancient Egypt, choose one of 3 avaible outfits and trigger the special effects by rising your eyebrows.